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One of the biggest trends of recent years in the business has been that collaboration is more important than ever. And with more offices shifting to remote or hybrid environments, video conferencing plays an increasingly huge role in the collaboration process.

However, the conference room often proves to be a point of frustration both for business owners and employees. It’s not hard to understand why; many offices have conference room technology that is confusing to use, poorly supported, and ultimately fails to meet their needs. Fortunately, there’s a solution.

Conference Room as a Service (CRaaS) represents the future of collaboration technology. If you haven’t heard of it or are otherwise unconvinced, here are some key reasons to make the switch.

CRaaS removes the burdens of ownership.

What does it actually mean to own your conference room technology outright? First and foremost, it means making capital purchases, which tie up cash and reduce financial flexibility.

Beyond that, though, it also means the responsibility to maintain your technology. Who is actually responsible for making sure the conference room is working properly? More often than not, there isn’t a great answer, which means the responsibility gets shoved onto an already overloaded IT department. Perhaps this describes your current setup, and you’ve found yourself thinking, “There must be a better way.” 

Fortunately, there is! The entire cost of CRaaS is covered by a nominal monthly fee, which includes maintenance, replacements and support.

CRaaS is easy to use.

We’ve all spent plenty of minutes twiddling our thumbs or checking our phones while somebody tries to figure out how to get a presentation up and running during a hybrid meeting. It wastes time, and disrupts the productive flow of meetings.

CRaaS, on the other hand, is designed to be intuitive to use. Meetings can be scheduled and operated using a simple touchscreen interface, and participants can easily connect their own devices and present in BYOD (Bring Your Own Device) mode. Better still, CRaaS integrates with popular collaboration platforms like Zoom and Microsoft Teams, allowing you to leverage those existing assets. Given the previously mentioned shift to partially remote work environments, this is a key functionality.

CRaaS is future-proof and scalable.

The product obsolescence cycle is a constant pain point when it comes to technology, and we get it. Few things are more frustrating than investing in something that will need to be replaced within a few years. We believe in long-term partnerships that provide real value to customers, rather than momentary solutions. 

With that idea in mind, future technology refreshes are covered as part of CRaaS’s regular monthly fee. And if your business grows, CRaaS can turn nearly any room into a presentation-ready space using the same state-of-the-art, standardized technology. All it takes is an existing network connection.

The Way Forward

When you consider how big a role a conference room can play in day-to-day operations, it only makes sense that it should be empowering your business rather than wasting time, money and effort. CRaaS offers an easy way to turn your least favorite room in the office into a genuine value add.

Ready to talk about how to get more out of your conference room?